The UK sub has launched a pretty trendy Silverlight section to their site to demo a range of Microsoft products that fit in ‘the digital life’ in a fashionable way. As my fellow UK EEs pointed out, this is a really cool piece of work that shows you the possibilities to maximize the full potential of the tools you have at hand. Check it out, you might find some nifty things to play around with and impress your friends/coworkers with.

Select one of the four journeys and find out how ‘our’ products can fit seamlessly into your life. I dare you :)

The Canadians made a lot of work of their Microsoft Home Magazine too, and they list a bunch of tips, tricks and tools to help you maximize your everyday products. don’t forget to check out the template gallery, it list some very nifty DIY tutorials that show you how to do cool things in a just a few easy steps.

In Belgium, we’ve got the WoW Factory. Basically it’s the same concept but it differs from the others in the fact that consumers are invited to upload and share their ‘recipes for fun’ with the rest of the world. The best recipes are rewarded with a cool webcam. I love the way the old classic product pages are being replaced with modern approaches that add value to the products we have out there on the market. Things like this make it interesting for consumers to explore, and (in my opinion) it invites them to connect on a more emotional level with Microsoft as a company.