This week our MSN teams (re)launched http://liveearth.msn.com, the exclusive online destination for Live Earth: The Concert for a Climate in Crisis. Live Earth will culminate on 7/07/07 with a global concert on seven continents with venues that include the US, UK, Japan, Brazil, South Africa, China, Australia, and Turkey. Live Earth is much more than a concert – it’s designed to be a catalyst event to coalesce a worldwide community of people who share a single environmental vision and mission: to convert concern to action.

Through our partnership and sponsorship of Live Earth Microsoft is playing a critical role in the top entertainment event of the year, but we’re also positioning MSN at the forefront of news media coverage by delivering a rich media experience that educates, informs and inspires change. This event is important to our business because our investment in Live Earth helps MSN reach new audiences and showcase our media experiences including break-through video, rich-media content from credible sources, and the powerful integration of Windows Live Search, Windows Live Messenger, Windows Live Hotmail, and Windows Live Spaces. Ultimately, this event will help us build a deeply engaged community that recognizes MSN as a leader in entertainment and a great resource for “green” information.

More than 150 of the world’s hottest artists will perform for Live Earth, including Madonna, whose new song “Hey You” is available for free download exclusively for seven days from the MSN Live Earth site. Madonna wrote the song, inspired by the Live Earth movement, and she will perform it live during Live Earth UK.

As the exclusive online destination for Live Earth, MSN is pleased to offer this song in conjunction with Madonna and is proud to donate 25 cents for each of the first 1 million downloads to the Alliance for Climate Protection, in support of Live Earth.

Cool.